Fun Text joins the Acision Innovation Network

Published 18th September 2008

Mobile messaging service provider Fun Text has announced that they will become a member of the Acision Innovation Network, a partnership-based ecosystem that enables the global communications community to collaborate on the creation of new applications and services to advance the way the world communicates. The agreement will enable joint business development activities with Acision’s customer base of over 300 customers.

Acision, which delivers more than half the world’s text and multimedia messages, will pre-integrate and certify the Fun Text messaging service on its product range and collaborate on future roadmaps.

‘Fun Text has the potential to unlock incremental revenue growth for our operator customers,’ said Geoff McGrath, VP Global Market Development at Acision. ‘Fun Text builds additional value on the established text messaging user experience by providing access to professionally created multimedia messaging content, on the handset.’

‘Half the world’s mobile carriers rely on Acision message centres,’ said Richard Harris, CEO at Fun Text. ‘With Acision we are going to show these carriers how Fun Text establishes a new messaging category and an incremental revenue stream with strong ARPU. This partnership with Acision gives us the capacity to sell globally and capitalise on the successful returns we are already seeing in the USA & UK.’